Email marketing is a must-have for any online business. If your emails are engaging and relevant, this communication channel can give you an excellent Return on Investment (RoI). Research from Econsultancy showed that 73% of respondents rated email as “Excellent/Good” for delivering RoI, and according to the DMA’s Email Marketer Tracker it’s ratio can hit… Read more »
Posts Tagged: email marketing
As you know, Viwom is the only digital platform that allows you to include videos in your email marketing campaigns, assuring you that your content will always be visualized by your subscribers, regardless of the technology they are using to open your email.
It may sound like the title of futuristic film about an alien invasion but we’re not talking about the future. We’re talking about a demographic reality and, to a large extent, about a real invasion of potential consumers and ‘influencers,’ who should be considered as the target for your next email marketing campaign.
What Is A Newsletter Template? A newsletter template is a basic layout designed to fit your content and images in a single page. To make your campaigns effective and easy, it’s important to design beautiful and eye-catching newsletters to attract your recipients’ attention. Your newsletter design should not only complement your content, it should add… Read more »
Throughout this serie of articles we have undertaken to share the best digital platforms with you, those allowing you to send your video email after completing a campaign with Viwom technology, thereby enhancing the impact of your email marketing campaigns.
As you already know, Viwom is a unique technology that allows you to embed video within email messages, featuring automatic playback when the recipient opens them. At Viwom we are researching the best Email Service Providers (ESPs) and sending systems in order to recommend the very best to you, and make your video email campaign… Read more »
In your inbox Email marketing, it appears, is here to stay. With 2.5 billion email users worldwide, three times the amount of Facebook and Twitter users combined, it presents an immense opportunity for marketers to generate traffic and acquire customer data. In fact, 41% per cent of marketers use their email marketing performance data as… Read more »
The e-commerce sector is growing exponentially, such that Forrester expects, based on the trend in recent years, that in 2020 (in just three years) sales made on mobile devices will be worth 252 billion dollars, which would represent a 119% increase in just five years. In 2015 alone online sales of over 115 billion dollars… Read more »
At Viwom we have reinvented the world of email marketing, breathing life into promotional and transactional emails by creating video email marketing campaigns in which the video plays automatically when the recipient opens the email.
They say you have to “evolve or die.” At Viwom we are certainly not the same as we were three years ago when we launched our business venture. There have been many changes over this time: new countries, more staff, product improvements, new services and even new offices. And all this had to be reflected… Read more »