Due to its fast and easy nature, email marketing is a strategy that gives the impression that it does not have a strong power of influence. On the contrary, email is a tool that, if used correctly, can generate a high level of persuasion in consumers.
Monthly Archives: January 2017
Video is undeniably the public’s favorite format, and according to a recent report by ConsumerLab TV and Ericsson Media, the viewing time of video-on-demand has increased 50%. As proven by a recent study by Google and Ipson MediaCT, the sector that has benefited most from this trend is the tourism sector, in which travel videos… Read more »
Email marketing has become a classic that never goes out of style, and the availability of new tools and technologies has allowed this practical means of communication to evolve at high speed.